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Our Mission

Our mission is to create income opportunities and improve the livelihoods of artisans and communities in developing countries by creating a market for their beautifully unique, handmade artisan merchandise. The empowerment of women-led cooperatives and female artisans is particularly close to our heart. Often the most marginalised, women’s access to education, economic resources and decision-making is often restricted, despite being instrumental in caring and providing for their families at times of crisis. Harnessing traditional artisanal skills, we strive to preserve cultural crafts and heritage while generating vital income opportunities.

Shopping for the Greater Good

We believe that there are more sustainable alternatives to mass produced identical products, offering designs that celebrate traditional production techniques and cultural heritage from around the world. Our aim is threefold, to generate income for developing country artisans, preserve traditional arts and crafts and offer our customers unique products that come with a story.

In sync with Mother Nature

Being in sync with nature means to return to nature, centred around a sustainable cycle where we should only take what we can give back. We are committed to keeping our environmental impact minimal by integrating environmental awareness throughout our supply chain. From locally sourced, recycled or repurposed materials to sustainable packaging, we have a responsibility to work with rather than against Mother Earth.